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ahker ahker
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7 years ago
The situation in which fluctuations in orders increase as they move up the supply chain from retailers to wholesalers to manufacturers to suppliers is known as
A) market fluctuations.
B) the whiplash effect.
C) the bullwhip effect.
D) lack of visibility.
Textbook 
Supply Chain Management: Strategy, Planning, and Operation

Supply Chain Management: Strategy, Planning, and Operation


Edition: 6th
Authors:
Read 79 times
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7 years ago
C
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