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McArgent McArgent
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6 years ago
Frequently the tagline or slogan in the creative execution captures the essence of
A) the positioning strategy
B) the target audience
C) a product line extension
D) the competition
E) a character or spokesperson
Textbook 
Canadian Advertising in Action

Canadian Advertising in Action


Edition: 11th
Author:
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vfloydvfloyd
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#1
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6 years ago
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McArgent Author
wrote...
#2
5 years ago
Excellent help
wrote...
#3
3 years ago
Thanks!
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#4
3 years ago
thank you
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