What role does a slogan play in a brand's positioning strategy? Provide an example.

Timmy

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What role does a slogan play in a brand's positioning strategy? Provide an example.

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Canadian Advertising in Action

Edition: 11^th

Author: Tuckwell

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Tuckwell, Canadian Advertising in Action, 11e

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Timmy Author

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Brilliant ツ

jmelchor77

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I appreciate what you did here, answered it right Smiling Face with Open Mouth

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