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Timmy Timmy
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6 years ago
Wal Mart uses this production consideration in their ads when they feature a diversity of ethnic people making the point that Wal Mart offers the value their families need:
A) endorsements
B) product comparisons
C) product-as-hero
D) testimonials
E) demonstration
Textbook 
Canadian Advertising in Action

Canadian Advertising in Action


Edition: 11th
Author:
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Tuckwell, Canadian Advertising in Action, 11e
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turtle_moonturtle_moon
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6 years ago
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Timmy Author
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6 years ago
Thanks
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Mkersey12
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2 hours ago
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