× Didn't find what you were looking for? Ask a question
Top Posters
Since Sunday
y
2
s
2
a
1
w
1
w
1
i
1
m
1
s
1
c
1
k
1
1
m
1
New Topic  
Timmy Timmy
wrote...
Posts: 540
Rep: 0 0
6 years ago
This type of media schedule is characterized by low initial media weight which gradually builds to an intensive campaign
A) seasonal
B) build-up
C) skip
D) pulsing
E) blitz
Textbook 
Canadian Advertising in Action

Canadian Advertising in Action


Edition: 11th
Author:
Read 104 times
1 Reply
Tuckwell, Canadian Advertising in Action, 11e

Related Topics

Replies
wrote...
6 years ago
B
New Topic      
Explore
Post your homework questions and get free online help from our incredible volunteers
  1020 People Browsing
 173 Signed Up Today
Related Images
  
 38
  
 362
  
 5518
Your Opinion
Do you believe in global warming?
Votes: 422

Previous poll results: What's your favorite math subject?