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McArgent McArgent
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6 years ago
New technologies are affecting the way people watch television. Perhaps the biggest change of all is
A) consumers watch far less TV
B) consumers now control when, where and how they receive advertising messages
C) consumers are choosier about what they watch
D) there are more 30-second commercials
E) consumers watch far more TV
Textbook 
Canadian Advertising in Action

Canadian Advertising in Action


Edition: 11th
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GagusGagus
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6 years ago
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McArgent Author
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#2
5 years ago
Thanks for helping me with my marketing course
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