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Outline the appeal and opportunities of cinema advertising.

McArgent

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Posts: 790

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6 years ago

Outline the appeal and opportunities of cinema advertising.

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Canadian Advertising in Action

Edition: 11^th

Author: Tuckwell

Read 35 times

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Which of the following is NOT a type of green advertising appeal?

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vfloyd

wrote...

6 years ago

Cineplex theatres have introduced a 20 minute preshow package that blends advertising with entertainment. Commercials are placed between entertainment news, celebrity interviews and music videos. Cineplex also inserts full video advertising prior to the feature movie presentation. Cinema advertising is becoming a big hit with companies that seek to reach younger customers. Cinema advertising can also include digital lobby signs, digital backlits and even ads printed on movie tickets.

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McArgent Author

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5 years ago

Thanks for helping me with my marketing course

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