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bongua185 bongua185
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6 years ago
Charles sees only minor differences among the various brands of high definition televisions. This is an example of:
A) brand equity.
B) brand parity.
C) flanker branding.
D) the private label problem.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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bukharifaranbukharifaran
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6 years ago
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bongua185 Author
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6 years ago
This calls for a celebration Person Raising Both Hands in Celebration
rhockeygirl
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Helped a lot
vanna2014
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Thanks for your help!!
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