× Didn't find what you were looking for? Ask a question
Top Posters
Since Sunday
e
5
e
4
4
d
4
o
3
p
3
t
3
3
m
3
p
3
m
3
f
3
New Topic  
bongua185 bongua185
wrote...
Posts: 1007
Rep: 0 0
6 years ago
When the Edgewater Beach & Golf Resort developed a marketing campaign aimed to attract business customers, institutions, and organizations that needed a location to hold 2- to 4-day conferences, the type of segmentation approach being used was:
A) demographics.
B) product usage.
C) type of business.
D) customer value.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 50 times
1 Reply

Related Topics

Replies
wrote...
6 years ago
B
New Topic      
Explore
Post your homework questions and get free online help from our incredible volunteers
  913 People Browsing
Related Images
  
 3311
  
 812
  
 353
Your Opinion
Do you believe in global warming?
Votes: 395