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Sitki Sitki
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7 years ago
A key to a successful global integrated marketing communications campaign is developing local partnerships that are familiar with the local language and customs.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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wrote...
#1
7 years ago
TRUE
Sitki Author
wrote...
#2
7 years ago
Correct again
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