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Consle Consle
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Posts: 1039
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6 years ago
In a fear appeal, vulnerability is the degree of potential physical, social, or psychological harm that can occur.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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Replies
wrote...
6 years ago
FALSE
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