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Consle Consle
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6 years ago
Through lifetime value analysis, a company can build a profile of its best customers, which can then be used to identify prospective new customers or upgrade current customers to a higher level of purchasing.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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bukharifaranbukharifaran
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6 years ago
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Consle Author
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Helped a lot
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Just got PERFECT on my quiz
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Thank you, thank you, thank you!
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