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Consle Consle
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6 years ago
A retailer agrees to display a particular brand of shoes in the front of the store and on a special end-of-aisle display in exchange for a price discount by the manufacturer. This is an example of a:
A) trade allowance.
B) corporate sales program.
C) cooperative merchandising agreement.
D) vendor support program.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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bukharifaranbukharifaran
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6 years ago
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Consle Author
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6 years ago
Thanks
annakc
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Yesterday
this is exactly what I needed
mmmm_dat_userna
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2 hours ago
Just got PERFECT on my quiz
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