Explain what a speaker should do to avoid assumptions and to personalize information, to increase ...

To avoid assumptions, speakers should ask themselves if the audience already knows what they are talking about, and if at least one audience member might not, then the speaker should define and
explain the topic. If your audience already knows something about your topic, you can acknowledge
this by stating this fact. It is easier to err on the side of caution and provide a very basic definition and
explanation to ensure understanding. To personalize information, the speaker should make the topic
relevant to the audience by using examples that people understand, draw conclusions that are
meaningful to the audience, refer to people who are similar to your audience, and refer to topics and
events that affect your audience.