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dorean dorean
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7 years ago
In the WATCH MINI CASE, Icon seems to be appealing to a target market of consumers seeking a wristwatch that provides ________.
A) a sense of power
B) a sense of status
C) a sense of achievement
D) a sense of being well-educated
E) a sense of importance
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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saltiesaltie
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7 years ago
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