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elpkiosk elpkiosk
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Posts: 930
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7 years ago
In the FURNITURE MINI CASE, by encouraging consumers to remain loyal to the brands to which their parents were loyal, Andrews Mountain is appealing to consumers with low ________.
A) dogmatism
B) need for uniqueness
C) need for cognition
D) ethnocentricity
E) inner-directedness
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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worlyworly
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7 years ago
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elpkiosk Author
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7 years ago
Such a reliable source, thank YOU
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