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Rgary Rgary
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7 years ago
In which step of the hierarchy of effects would a marketer most likely use celebrity endorsements and status appeals?
a. create awareness
b. inform the market
c. create desire
d. encourage purchase
e. build loyalty
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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#1
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7 years ago
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Rgary Author
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7 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
shelbycox
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Yesterday
Brilliant ツ
annakc
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2 hours ago
This site is awesome
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