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Sitki Sitki
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Posts: 1536
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6 years ago
Mr. Booth owns the local Ford dealership and recently filmed an advertisement where he talks about the deals consumers can obtain at his dealership. For this type of ad, Mr. Booth is which type of endorser?
A) Celebrity
B) CEO
C) Expert
D) Typical person
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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