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Statingu Statingu
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Posts: 2996
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9 years ago
Which of the following statements is true regarding sales promotion?
A) It lacks focus on price.
B) It is less effective than advertising in generating a measurable short-term sales response.
C) Customers are induced to become price-sensitive.
D) Customers are induced to become brand-loyal.
Textbook 
Marketing Management

Marketing Management


Edition: 4th
Authors:
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Russo88Russo88
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#1
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9 years ago
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flemin25
Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫

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Statingu Author
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#2
9 years ago
You've been so helpful with my questions, thanks for the expertise.

Marking this thread solved!
wrote...
#3
9 years ago
I welcome any best answer votes! Happy to be part of this community.
Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫
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