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te3la te3la
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Posts: 1737
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7 years ago
Josh is a broker who sells retirement investments to individuals. He uses direct marketing, but he uses it primarily to get customers to inquire for more information and set up an appointment to discuss investment options with him. Which type of offer is this?
A) indirect
B) two-step
C) secondary
D) one-step
E) primary
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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Posts: 645
7 years ago
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te3la Author
wrote...
7 years ago
Very grateful for this, thank you
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