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Home Q & A Board Other Fields Homework Help Business Marketing
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Samita.Brown Samita.Brown
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7 years ago
A(n) _____ brand is the core product of a business, the most visible embodiment of the brand name.
a.   master
b.   extended
c.   flanker
d.   umbrella
e.   generic
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Market Based Management

Market Based Management


Edition: 5th
Author:
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Market-Based Management, 5th Edition (Best)
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#1NuggetsFan#1NuggetsFan
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Samita.Brown Author
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7 years ago
Right!
Market-Based Management, 5th Edition (Best)
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