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Home Q & A Board Other Fields Homework Help Business Marketing
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ikaro2k ikaro2k
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6 years ago
Diffusion refers to ________.
a. the promotion used to support products throughout their product life cycle
b. the second stage of the market segmentation process
c. the methodology used for evaluating new product ideas
d. the way the use of a product spreads throughout a population
e. the selection of opinion leaders to encourage product acceptance
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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6 years ago
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ikaro2k Author
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#2
5 years ago
Perfect on my quiz
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