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ikaro2k ikaro2k
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6 years ago
Which of the following types of brand equity metrics would most likely be based on information gathered through consumer surveys?
a. revenue premium metric
b. financial market metric
c. brand venture metric
d. equity-identity metric
e. customer mind-set metric
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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OrmfnOrmfn
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6 years ago
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ikaro2k Author
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6 years ago
Thanks
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Yesterday
Just got PERFECT on my quiz
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2 hours ago
This helped my grade so much Perfect
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