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revmitchell revmitchell
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7 years ago
Jackie was surprised when the 40 tickets were hand delivered to her office by the customer service rep from the sports property where Jackie had just signed a 3-year sponsorship agreement. After handing Jackie the tickets, the service rep remarked, "We can help you maximize the use of those tickets. Our experience with other sponsors has provided considerable experience in hospitality management." This is an example of the service quality factor of
A) reliability
B) empathy
C) responsiveness
D) assurance
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
Read 503 times
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Sports Marketing (Fetchko, Roy, Clow)
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SatiozSatioz
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#2
3 years ago
Thank you
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#3
3 years ago
thank you!!!
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