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Consle Consle
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6 years ago
If a company uses an apology strategy in a negative crisis situation, it will only work if the public believes the apology is sincere and heartfelt.

True or False?
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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maficamafica
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6 years ago
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Consle Author
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6 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
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This calls for a celebration Person Raising Both Hands in Celebration
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2 hours ago
Thanks
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