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zhamila zhamila
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6 years ago
Which of the following is true of customer relationship management (CRM)?
 A) A typical CRM system includes market segmentation and analysis.
  B) It helps firms gain competitive advantage by making counterfeit knock-offs of genuine products.
  C) It encourages the production of standardized goods for all customers to reduce manufacturing costs.
  D) A CRM system prohibits firms from bundling goods and services together.
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