The foundation for the construction of the consumer was laid in the 1890's as a result of __________.
a. urbanization which created a need to buy goods
b. the movement of settlers into the Western territories creating a need for goods to take with them
c. the evolution of the department store as a place to display goods
d. the display of bulk goods
As part of a healing ceremony, Navajo sandpainters created a representation of the universe in order to help the ill return to his/her proper place in the world. In capitalism, contemporary sandpainters __________.
a. are consumers who have been induced to purchase commodities by people such as advertisers, entertainers, marketing specialists and others in a capitalist culture
b. are those in the society who create a consumer society in which buying commodities becomes the duty of the consumer
c. express values through stories and chants associated with their cultural heritage in an attempt to restore harmony to the world
d. are expressionist artists
Children's literature has not been able to be used as an instrument to create the impulse to consume as children tend to look for moral lessons in their stories.
Indicate whether this statement is true or false.
In the culture of capitalism, the story of Santa Claus is an idealization of all facets of capitalism, depicting an idealist view of the consumer, the laborer and the capitalist as a happy coalition of benevolence.
Indicate whether this statement is true or false.
The concept of fashion revolutionized marketing by creating a desire to replace owned goods with new goods because of a wish to be up-to-date rather than because of necessity or wear.
Indicate whether this statement is true or false.
Quick Reply
