The various tasks in Caterpillar's manufacturing plant are arranged so that one worker draws the wiring, another strengthens the wires, a third cuts them, a fourth installs them, and a fifth seals them together. This is an example of job:
A) rotation.
B) redesign.
C) specialization.
D) enrichment.
E) enlargement.
Question 2 - To show consumers that its A.1 Original Steak Sauce was more versatile than to just use on steak, Kraft Foods removed steak from the product's name and announced the breakup via a video on Facebook, requesting new friends like pork and chicken, and the company created a Pinterest page with boards featuring foods the sauce complements. What online marketing tactic does this best illustrate?
A) Search engine optimization
B) Social-media marketing
C) Email marketing
D) Content marketing
E) Lead generation
Question 3 - A high-end restaurant is all about delighting customers. The chefs and waiters are free to make decisions that satisfy customer needs, even if it requires extra time or cost. Because the restaurant staff is highly talented and experienced, the restaurants owners take a hands-off approach to daily operations. The firm's organizational design would most likely feature:
A) high efficiency, high responsiveness.
B) high control, low efficiency.
C) low empowerment, low responsiveness.
D) low control, high empowerment.
E) low efficiency, low responsiveness.
Question 4 - Which of the following is not a sentiment analysis measurement?
A) Customer satisfaction score
B) Resolution time
C) Issue resolution rate
D) Number of website visitors
E) Mood measurement
Question 5 - An auto-manufacturing firm designs their production line to build cars using the minimum amount of resources. However, their product development teams are always scanning the competitive environment, seeking to be the first to market with product improvements. The firm's two most important goals in organizational design would be:
A) high efficiency, high responsiveness.
B) high control, low efficiency.
C) high efficiency, low responsiveness.
D) low responsiveness, high empowerment.
E) low efficiency, low responsiveness.
Quick Reply
