Which of the following is not one of the characteristics of properly developed the goals?

Which of the following is not one of the characteristics of properly developed the goals?
 a. Easily obtainable
  b. Realistic
  c. Specific
  d. Quantifiable
  e. Time specific

Question 2

_____ illuminates exactly what activities are associated with serving a particular customer and how these activities are linked to revenues and the consumption of resources.
 A) Customer profitability
  B) Activity-based costing
  C) Total cost of ownership
  D) Margin analysis

Question 3

Setting clear goals help salespeople:
 a. focus on what's important
  b. know where to begin and how to proceed
  c. know when they've accomplished something important/strategic
  d. avoid drifting from task to task making little strategic progress
  e. All of the above

Question 4

When business marketers are assessing which of their current customers represent the best opportunities for growth, which of the following factors should be considered?
 A) The cost-to-serve the customer.
  B) Projected profit margins.
  C) The current share of the wallet the firm has attained.
  D) All of the answer choices.

Question 5

The last stage of Self-Leadership is:
 a. Tapping Technology
  b. Territory Analysis
  c. Reviewing goals with manager
  d. Assessment and Evaluation
  e. None of the above

Question 6

Which of the following performance attributes has research recently shown influences customer satisfaction of business buyers?
 A) Responsiveness of the supplier in meeting the firm's needs.
  B) Product quality.
  C) Delivery reliability.
  D) All of the answer choices.

Question 7

Which the following is not one of the sequential stages of self-leadership?
 a. Setting goals and objectives
  b. Implementation of strategies
  c. Taking advantage of technology
  d. Assessment and evaluation
  e. Each of the above is one of the sequential stages of self-leadership

Question 8

A(n) _____ represents the products, services, ideas, and solutions that a business marketer offers to advance the performance goals of the customer organization.
 A) industry bandwidth
  B) value proposition
  C) marketing plan
  D) customer relationship management program

Question 9

Which the following is not one of the sequential stages of self-leadership?
 a. Setting goals and objectives
  b. Implementation of strategies
  c. Taking advantage of technology
  d. Assessment and evaluation
  e. Motivating others