Word-of-mouth feels __________ to consumers.
a. boring
b. phony
c. annoying
d. authentic
Question 2The arrangement of the parts of a research report needed to create a good report is known as the ____________________.
Fill in the blank(s) with correct word
Question 3An example of a complex good is a car, and an example of a simple service is a(n)
a. sock.
b. accountant.
c. hotel.
d. laptop.
Question 4Web-enabled SCIS allows managers to monitor sourcing, transportation, and inventory data at the order and item level.
Indicate whether the statement is true or false
Question 5Which of the following includes honesty, trust, and opportunities for two-way dialogue?
a. transparency
b. exclusivity
c. promotion
d. inequality
Question 6An oral or written statement of the results of the research study, its strategic recommendations, and its other conclusions presented to a specific audience is known as the ____________________.
Fill in the blank(s) with correct word
Question 7A doctor's professional services are dominated by __________ elements.
a. product
b. search
c. experience
d. credence
Question 8Technological capabilities ultimately determine the success or failure of SCIS, rather than the technology users.
Indicate whether the statement is true or false
Question 9Which of the following options did researchers determine increases brand popularity on social media like Facebook?
a. local product users
b. company financial information
c. volunteerism
d. company goals
Question 10Which behavior should a presenter avoid during the oral presentation?
a. using jargon
b. maintaining eye contact
c. repeating the main points
d. using short, familiar words
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