Which of the following online marketing activities is most disliked by consumers?

Which of the following online marketing activities is most disliked by consumers?
 a. Banner advertising.
  b. Email newsletters.
  c. Behavioral tracking.
  d. Native advertising.

Question 2

A good summary should NOT contain
 a. background information.
  b. tables of data.
  c. conclusions.
  d. recommendations.
  e. purpose of the research.

Question 3

Brands that are trusted by Internet consumers benefit by:
 a. reduced cost of customer acquisition.
  b. wider visibility.
  c. more visitors to their websites.
  d. All of these are correct.

Question 4

The most important part of a written research report is the
 a. summary.
  b. body.
  c. appendix.
  d. conclusion.
  e. introduction.

Question 5

The dimensions of trust on the Internet include:
 a. organizations that monitor behavior of websites.
  b. security of personal data.
  c. public relations activities of enterprises.
  d. All of these are correct.

Question 6

Which of the following should NOT be included on the title page of a research report?
 a. The subject of the report
  b. The name of the research organization
  c. The date of submission
  d. The name of the client organization
  e. The cost of the project

Question 7

Actions taken by consumers to protect the privacy of their data include:
 a. boycotting websites.
  b. initiating email campaigns.
  c. rejecting cookies.
  d. All of these are correct.