While consumers can use websites to access more information, marketers can also use the same sites to get information on the consumer.
Indicate whether the statement is true or false
Question 2Tara is beginning her week as a sales representative for Logitech Technology. She decides to start the day by developing a list of potential customers, which is called
A) preapproaching.
B) surveying.
C) scouting.
D) prospecting.
E) screening.
Question 3Real businesses can have a store in a virtual reality environment, but they must use a fictional name.
Indicate whether the statement is true or false
Question 4The final stage of the selling process is
A) closing.
B) trial close.
C) presentation.
D) follow-up.
E) overcoming objections.
Question 5Participants in a virtual reality environment use fictional currency to purchase items; the currency cannot be converted to real dollars.
Indicate whether the statement is true or false
Question 6Sayyid's company has launched a new product line, and he is put in charge of sales. He decides his first step will be to find potential customers in the company's sales records. Sayyid is
A) prospecting.
B) screening.
C) researching.
D) preapproaching.
E) surveying.
Question 7Those who subscribe to a podcast will automatically get new content from the podcast delivered to their listening devices or personal computers.
Indicate whether the statement is true or false
Question 8The greatest amount of responsibility for providing customer satisfaction falls on the shoulders of
A) chief executive officers.
B) salespeople.
C) sales managers.
D) quality control experts.
E) marketing directors.
Question 9A new trend in video marketing is the use of amateur filmmakers.
Indicate whether the statement is true or false
Question 10Personal selling goals include finding prospects, convincing prospects to buy, and
A) monitoring new products being developed.
B) being aware of competitors' sales activities.
C) seeking one-sale customers.
D) avoiding repeat transactions.
E) keeping customers satisfied.
Question 11Companies use photo-sharing in order to add a personal touch to their businesses.
Indicate whether the statement is true or false
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