The power of a hypothesis test is described as the probability of a. rejecting a true null ...

The power of a hypothesis test is described as the probability of
 a. rejecting a true null hypothesis c. not rejecting a true null hypothesis
  b. rejecting a false null hypothesis d. not rejecting a false null hypothesis

Question 2

A measure of variability in a box and whisker plot is called the _____ range.
 Fill in the blank(s) with correct word

Question 3

Which of the following is not an element of the public relations toolbox?
 a. product placement c. sales pitch
  b. corporate communications d. institutional advertising

Question 4

The process of converting a message into a symbolic form so that it is properly understood by the receiver is called _____.
 a. forwarding
  b. encoding
  c. decoding
  d. kinesics

Question 5

Surveys provide accurate means of assessing information about a population, but they are expensive and an inefficient means of doing so.
 
 Indicate whether the statement is true or false

Question 6

The smaller a researcher sets the significance level, the
 a. larger the probability of Type I error
  b. larger the probability of Type II error
  c. smaller the probability of Type II error
  d. smaller the confidence level

Question 7

A graphic representation of the range, central tendency, percentiles, and variabilities of a variable is called a(n) ______ plot.
 Fill in the blank(s) with correct word

Question 8

A well-managed public relations program must maximize _____ and minimize _____.
 a. cost; exposure c. positive message; negative messages
  b. exposure; positive messages d. exposure; efficiency