Event producers or sports teams acquire sponsors to offset the costs of providing the event.
a. True
b. False
Indicate whether the statement is true or false
Question 2_____ include(s) the materials required to pack and ship final products, such as pallets, boxes, master shipping containers, tape, bags, wrapping, inserts, and other packaging material.
a. Raw materials
b. Production support items
c. Semifinished products
d. Components
e. Work-in-process inventory
Question 3A promotional plan may involve associating a business or product with an event, such as the Olympics or a local charity event.
a. True
b. False
Indicate whether the statement is true or false
Question 4_____ include anything that does not go directly into an organization's product.
a. MRO items
b. Raw materials
c. Production support items
d. Services
e. Semifinished products and components
Question 5Sponsorship plays a minor role in professional athletics.
a. True
b. False
Indicate whether the statement is true or false
Question 6Suppliers are more often being paid through _____, which is the automatic transfer of payment from the buyer's bank account to the supplier's bank account.
a. RFQ
b. EFT
c. MRO
d. PO
e. None of the above.
Question 7An example of social networking is when a sales associate in a small, independent music store recommends a new recording that a customer might enjoy.
a. True
b. False
Indicate whether the statement is true or false
Question 8A key characteristic of a/an _____ is a lack of processing by the supplier into a newly formed product.
a. component
b. semifinished product
c. finished good
d. MRO item
e. raw material
Question 9A qualitative measurement provides information in terms of numbers or percentages.
a. True
b. False
Indicate whether the statement is true or false
Question 10The _____ purchase category includes such items are petroleum, coal, lumber, and metals such as copper and zinc.
a. semifinished products and components
b. finished products
c. MRO items
d. raw materials
e. capital equipment
Question 11Data must be collected and analyzed to determine if the promotional plan has been successful.
a. True
b. False
Indicate whether the statement is true or false