In an unsolicited proposal, what does summarizing the problem, need, or opportunity do?
A) It gives the audience confidence that you have listened to them carefully
B) It shows the audience that you truly understand what they have asked you to address
C) It shows the audience that you are able to present an appropriate solution to a problem they have identified
D) It builds your credibility in your audience's eyes
E) It helps convince the audience that they will benefit from continuing to read so they can learn about your proposed solution or idea
Ques. 2Because a proposal is a(n) ________ document, it must not only provide information but also motivate your audience to act.
B) persuasive
C) solicited
D) informative
E) noncompetitive
Ques. 3What is the goal of an unsolicited sales proposal?
A) To identify a statement of work
B) To provide a timeline for actions
C) To solicit funding for a project
D) To provide an executive summary
E) To encourage further discussion
Ques. 4In the context of the proposal, which of the following terms refers to the items you are agreeing to provide to the audience?
A) References
B) Appendices
C) Competitive advantages
D) Deliverables
E) Schemes
Ques. 5The term ________ refers to the supplemental information provided in a proposal. It often includes examples of past projects, client testimonials, and technical specifications.
A) overview
B) introduction
C) references
D) executive summary
E) appendices
Ques. 6Which of the following would be the most ethical approach to proposal writing?
A) Discuss flaws in your competitor's products or services so the audience does not error in deciding who to grant the project to.
B) Make product or service comparisons based on customer reviews
C) Ignoring other options that would work for the audience, if the audience did not specifically request information on those
D) Promise whatever it will take to win the contract, and determine how to meet those obligations after
E) Discuss the costs that will accurately meet your audience's requirements and expectations.
Ques. 7After reading the ________ of your proposal, your audience should understand your main ideas without having to read the entire proposal.
A) analysis
B) introduction
C) overview
D) context
E) requirements
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