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bsktball509 bsktball509
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6 years ago
In the context of customer relationship management (CRM), _____ requires gathering a lot of information about customers' preferences and shopping patterns.
 A) idealization
  B) localization
  C) personalization
  D) visualization
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Introduction to Operations and Supply Chain Management, 4e (Bozarth/Handfield)
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alohacharlesalohacharles
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