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tgehbretgfhgrer tgehbretgfhgrer
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5 years ago
If Digipics were to begin manufacturing lenses for the cameras they assembled, this would be an example of
A) backward vertical integration.
B) a strategic alliance.
C) forward vertical integration.
D) opportunism.
Textbook 
Strategic Management and Competitive Advantage: Concepts and Cases

Strategic Management and Competitive Advantage: Concepts and Cases


Edition: 6th
Authors:
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ShelbeighCShelbeighC
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5 years ago
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#2
5 years ago
Smart ... Thanks!
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