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Migo7s Migo7s
wrote...
Posts: 453
5 years ago

Question 1.

Another way to describe a value delivery network (partnering with specific suppliers and distributors) is to call it a ________.

• teamwork group

• cabal

• supply chain

• link to relationships

• domestic power center

Question 2.

The company's ________ can be described in terms of breadth—broad versus focused scope of business; and  depth—physical versus knowledge-based capabilities.

• cognitive space

• competency space

• resource space

• core strategy

• business mission
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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shamanieshamanie
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Posts: 370
5 years ago
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