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Home Q & A Board Other Fields Homework Help Business Marketing
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dupoyjohn134 dupoyjohn134
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5 years ago

Question 1.

If a marketing researcher bases his or her sample on population members who are good prospects for accurate information, a judgment sample has been selected.

• true

• false

Question 2.

If a marketing researcher is looking for a contact method that can gather information quickly and allow the interviewer to clarify questions if necessary, he or she will choose the telephone interview method.

• true

• false
Textbook 
Marketing Management

Marketing Management


Edition: 13th
Authors:
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jzhu11jzhu11
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5 years ago
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