Anything that causes the consumer to notice and pay attention to the brand can ________ brand awareness.

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Anything that causes the consumer to notice and pay attention to the brand can ________ brand awareness.

Anything that causes the consumer to notice and pay attention to the brand can ________ brand awareness.

• affect

• increase

• effect

• decrease

• influence

Textbook

Marketing Management

Edition: 13^th

Authors: Kotler, Keller

Read 72 times

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