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anhsu anhsu
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Posts: 498
4 years ago
"Symbolic atonement":

▸ is a religious ceremony that has no application to customer service.

▸ describes giving dissatisfied customers something extra to try to win them back.

▸ may not fully compensate the customer but indicates that you are trying.

▸ Both B and C are correct.
Textbook 
Customer Service: Career Success Through Customer Loyalty

Customer Service: Career Success Through Customer Loyalty


Edition: 6th
Author:
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macemace
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Posts: 383
4 years ago
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