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Zrayzhang Zrayzhang
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2 years ago
________does NOT represent criteria useful for selecting test-market cities.

▸ Representativeness

▸ Degree of isolation

▸ Ability to control distribution and promotion

▸ Being a major U.S. market
Textbook 
Marketing Research

Marketing Research


Edition: 9th
Authors:
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CodebreakerCodebreaker
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2 years ago
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Zrayzhang Author
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2 years ago
This helped my grade so much Perfect
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Brilliant
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2 hours ago
Thank you, thank you, thank you!
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