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linv08 linv08
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A month ago
A gift-shop manager plans to send an e-mail sales message announcing a special sale. Which of the following should she do to ensure a successful e-marketing campaign?


leave the subject line blank so that readers will be curious enough to open the message

build interest by placing the most important information near the end of the message

send the e-mail sales message only to those who have given permission

include at least eight to ten central selling points to overcome any resistance
Textbook 
Business Communication: Process and Product: Brief Edition

Business Communication: Process and Product: Brief Edition


Edition: 7th
Authors:
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cglotfeltycglotfelty
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A month ago
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