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Uomo Uomo
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8 years ago
From a broad perspective, firms choose one of two generic strategies to position themselves in the marketplace. These are:
A) value and low cost
B) cost leadership and differentiation
C) cost premium and separation
D) discount pricing and premium pricing
E) high quality and low cost
Textbook 
Entrepreneurship: Starting and Operating a Small Business

Entrepreneurship: Starting and Operating a Small Business


Edition: 3rd
Authors:
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Registered in a two-year entrepreneurship course
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fashionfashion
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#1
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8 years ago
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Uomo Author
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#2
8 years ago
I really needed this!
Registered in a two-year entrepreneurship course
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#3
8 years ago
I'll be around if you need anything else...
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