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79ed 79ed
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8 years ago
Which of the following communication strategies adapts both the product and its marketing communication to suit the target market?
A) product/communications extension
B) product/communications adaptation
C) product adaptation/communications extension
D) product extension/communications adaptation
Textbook 
International Business: The Challenges of Globalization

International Business: The Challenges of Globalization


Edition: 7th
Author:
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kelbakelba
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8 years ago
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79ed Author
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#2
8 years ago
Phenomenal!
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#3
8 years ago
This question was tough, thank you for the feedback... also, please mark as solved
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