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Samita.Brown Samita.Brown
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7 years ago
Wal-Mart spreads its promotional budget evenly over the year due to the near-constant demand for low prices and wide selection.  This is an example of _____.
a.   concentrated frequency
b.   distributed frequency
c.   pulsing
d.   GRP pumping
e.   heavy-up scheduling
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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D-manD-man
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7 years ago
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Samita.Brown Author
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#2
7 years ago
Right!
Market-Based Management, 5th Edition (Best)
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#3
4 years ago
Right!
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#4
4 years ago
Awesome. Thank you!!
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