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a8oobra a8oobra
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Posts: 3806
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8 years ago
Caterpillar's success in the construction-equipment industry is based on superior channels. Its dealers worldwide are renowned for their first-rate service. Caterpillar practices _____.
A) service differentiation
B) image differentiation
C) channel differentiation
D) product differentiation
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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#1
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8 years ago
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a8oobra Author
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#2
8 years ago
I totally agree with your answer, I thought so too actually (not to take away from your glory Wink Face)

Thank you
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#3
8 years ago
I'll be around for the next little bit if you need anything else
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