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a8oobra a8oobra
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8 years ago
A _____ is a group of products that are closely related because they function in a similar manner, are sold to the same customer groups, are marketed through the same type of outlets, or fall within given price ranges.
A) product mix
B) brand
C) brand equity
D) product line
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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7 years ago
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a8oobra Author
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#2
7 years ago
White Heavy Checkmark Correct!
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#3
7 years ago
I'll be around for the next little bit if you need anything else
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