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a8oobra a8oobra
wrote...
Posts: 3806
8 years ago
_____ is a measure of the percentage of people in the target market who are exposed to the ad campaign during a given period of time.
A) Reach
B) Gross impressions
C) Impact
D) Frequency
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
Read 210 times
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magnasmagnas
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Posts: 3806
8 years ago
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a8oobra Author
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8 years ago
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8 years ago
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