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a8oobra a8oobra
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8 years ago
At Marriott, well-trained employees are given the authority to do whatever it takes, on the spot, to keep guests happy. This service philosophy is based on the credo that the first step to managing service quality stems from _____.
A) empowering front-line service employees
B) consistently delivering good value to customers
C) delivering service quality better than your competitors do
D) managing service recovery well
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
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magnasmagnas
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8 years ago
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a8oobra Author
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#2
7 years ago
Thinking Face Makes sense, thank you
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#3
7 years ago
I'll be around for the next little bit if you need anything else
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